Google Says 1/3 Of Search Ads Are Now ‘Enhanced’, Launches New Formats

Remember when Google search ads used to be three lines of text? Nowadays, says Google in a new blog post, roughly one-third of searches with ads show an enhanced ad format (featuring video preview windows, prices, images, specific links on a given Web page, recommendations from your friends and whatnot).Or as Google puts it in the blog post: What started as three lines of simple text has evolved into ads that are multimedia-rich, location-aware and socially-amplified.]]>

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