Atari Looks To Reinvent Itself As A Mobile Games Company; Hires Former iWON/Marvel Exec As EVP

Founded in 1972 by Nolan Bushnell and Ted Dabney, Atari played a central role in the early history of video games, going on to create what are still some of the most recognizable arcade games on the planet, like Centipede, Breakout and Pong, to name a few. Not to mention the fact that its joystick-controlled Atari 2600 console was pretty much synonymous with "video games" in the 1980s.Although Atari remains a recognizable brand around the globe, the company struggled through the video games crash of 1983, financial issues, and various assets have fallen under a number of different ownership and leadership regimes, including Warner Communications and Hasbro -- among many others.]]>

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